Thursday, 30 April 2015
Publication research
Looking into existing publications that apply the fundamental rules of editorial design within their work, noticing layout, type and image combination, and what they communicate.
Context of practice 3 lecture
Remaking theory, rethinking practice
"Theory provides the basis with which to ask questions not only about work, but also through work. An if nothing else, what design lacks in terms of interesting is not necessarily more visual variety, but rather more provocative questions."
An academic module, designed to access your intellectual engagement and theoretical understanding of your creative practice.
An individually driven, synthesised research project with interrelated practical and written elements.
Learning outcomes
Knowledge and understanding
6A1: Demonstrate an independent critical understanding of the aesthetic, cultural, technological, social, political or other contexts relevant to individual subject disciplines.
Cognitive skills
6B1: Evidence the ability to use loci, reasoning and critical judgement to analyse ideas form a range of primary and secondary sources, and employ critical and theoretical methodologies to evaluate examples from the relevant subject discipline.
C1: Evidence the capacity for undertaking a wide range of independent practical research
6D1: Organise plan and effectively manage self-directed projects and communicate outcomes through written and other appropriate forms.
6A4: Demonstrate a criticial understanding of the synthesis between the theoretical ad practical contexts of their own creative concerns
Synthesis
All component parts of the project engaging on one complex, dynamic process
Informed engagement
The realisation of theory in, and through, practice
PRAXIS
CoP3 is a synthesised research project from the very beginning.
What research meeds to be undertaken into the general and specific contexts of your project?
What factors sit behind your chosen subject>? social/political
How have historical, cultural, social, technological, economic, political and other factors influenced it?
Who are the key figures within my chosen subject?
Are there any dominant or prevailing attitudes that inform my subject?
What approaches will you take and what processes, methods, materials and tools are to be involved in research into your project?
Methodology
Method - a way of proceeding about something in a systematic or logical manner
Methodology - the science of method, employed in a particular activity
Alogical and predefined and systematic strategy by which to undertake a research project,
including methods of evaluation, schedules and stated intentions.
Examples of methodology:
historical
sociological
semiotic
communication
theory
postcolonial
psychoanalysis
discourse analysis
marxism
post-marxism
feminism
queer theory
gender studies
reflective practice
empirical
investigation
hermeneutics
data collection
Epistemology - philosophy about certain types of knowledge
What approaches will you take and what processes, methods, materials and tools are to be involved in research into your project?
Research conducted through practice
'Thinking through doing'
Reflective practice
What effect do chaining the materials that your use have an effect on the end result?
What factors could disrupt your creative practice?
What is the relationship of techniques that your use to other techniques in the sector?
What preparation or investigations do you need to undertake for your research project to take place?
How will you go about investigating my chosen subject?
Do you have to research into methods of research?
Do you need to research into materials?
How do you improve your research skills?
Research into academic writing?
What research do you need to undertake regarding who your project is for?
Who is your research project for?
Make the project as real world as possible, involve specific audience, specifically make it for a particular area/space?
Focus on an agency? (advertising)
Organise exhibitions
What professional contexts could your research be aimed at?
What specific organisations could use your research and how?
How would your tone of voice change id you targeted your research at a different stage?
"Theory provides the basis with which to ask questions not only about work, but also through work. An if nothing else, what design lacks in terms of interesting is not necessarily more visual variety, but rather more provocative questions."
An academic module, designed to access your intellectual engagement and theoretical understanding of your creative practice.
An individually driven, synthesised research project with interrelated practical and written elements.
Learning outcomes
Knowledge and understanding
6A1: Demonstrate an independent critical understanding of the aesthetic, cultural, technological, social, political or other contexts relevant to individual subject disciplines.
Cognitive skills
6B1: Evidence the ability to use loci, reasoning and critical judgement to analyse ideas form a range of primary and secondary sources, and employ critical and theoretical methodologies to evaluate examples from the relevant subject discipline.
C1: Evidence the capacity for undertaking a wide range of independent practical research
6D1: Organise plan and effectively manage self-directed projects and communicate outcomes through written and other appropriate forms.
6A4: Demonstrate a criticial understanding of the synthesis between the theoretical ad practical contexts of their own creative concerns
Synthesis
All component parts of the project engaging on one complex, dynamic process
Informed engagement
The realisation of theory in, and through, practice
PRAXIS
CoP3 is a synthesised research project from the very beginning.
What research meeds to be undertaken into the general and specific contexts of your project?
What factors sit behind your chosen subject>? social/political
How have historical, cultural, social, technological, economic, political and other factors influenced it?
Who are the key figures within my chosen subject?
Are there any dominant or prevailing attitudes that inform my subject?
What approaches will you take and what processes, methods, materials and tools are to be involved in research into your project?
Methodology
Method - a way of proceeding about something in a systematic or logical manner
Methodology - the science of method, employed in a particular activity
Alogical and predefined and systematic strategy by which to undertake a research project,
including methods of evaluation, schedules and stated intentions.
Examples of methodology:
historical
sociological
semiotic
communication
theory
postcolonial
psychoanalysis
discourse analysis
marxism
post-marxism
feminism
queer theory
gender studies
reflective practice
empirical
investigation
hermeneutics
data collection
Epistemology - philosophy about certain types of knowledge
What approaches will you take and what processes, methods, materials and tools are to be involved in research into your project?
Research conducted through practice
'Thinking through doing'
Reflective practice
What effect do chaining the materials that your use have an effect on the end result?
What factors could disrupt your creative practice?
What is the relationship of techniques that your use to other techniques in the sector?
What preparation or investigations do you need to undertake for your research project to take place?
How will you go about investigating my chosen subject?
Do you have to research into methods of research?
Do you need to research into materials?
How do you improve your research skills?
Research into academic writing?
What research do you need to undertake regarding who your project is for?
Who is your research project for?
Make the project as real world as possible, involve specific audience, specifically make it for a particular area/space?
Focus on an agency? (advertising)
Organise exhibitions
What professional contexts could your research be aimed at?
What specific organisations could use your research and how?
How would your tone of voice change id you targeted your research at a different stage?
Thursday, 23 April 2015
COP3 Dissertation and extending practice lecture
Harvard reference guide on estudio.
Jstor - a store of online magazine articles (college computers only)
Art full text - Journal index and some full text articles available
Keep the topic and title more focused and manageable
Create a sense of momentum (note taking, writing a draft section when possible, keep bibliography up to date)
Sconul access - allows into other universities.
Focus
Relevance
Define subject matter/area of interest first
Diagram/note form to identify areas of research
Primary and secondary research
Primary - gathering your own original data
Secondary (scholarship) - reading up on the subject, making use of the research and findings of others for corroboration, disagreement, triangulation, theoretical underpinning
Research methods
- visual practice, experiment, interest and enquiry (research and critical diaries)
- questionnaires (qualitative/quantitative)
- interviews
- case study
- site visits
Literature search
- books
- journals
- websites/blogs/online forums
- videos/dvd's
- tv/radio
- newspapers/maps/reports
- printed ephemera (flyers/posters)
Use a books own bibliography for other resources
The british library in Boston Spa www.bl.uk
Jstor - a store of online magazine articles (college computers only)
Art full text - Journal index and some full text articles available
Keep the topic and title more focused and manageable
Create a sense of momentum (note taking, writing a draft section when possible, keep bibliography up to date)
Thursday, 9 April 2015
Content: Grids in layout
About grid structures in layout
In graphic design, a grid is a structure which is usually two-dimensional, and it is made up of a series of intersecting straight (vertical, horizontal, and angular) or curved guide lines used to structure a content. A grid system is a framework that is supposed to help the graphic designers in the logical and consistent organisation of information on a page. Graphic designers have started to build a rigid and coherent system for page layout. Grid systems are an established tool that is often used by print and web designers to create well structured and balanced designs. The grid provides a structured framework for a layout, but it should not limit design or stifle creativity.
They enable the graphic designer to organise whatever content they are working with consistently onto a page, using any combination of margins, guides, rows and columns. Grid systems are commonly seen in newspaper and magazine layouts with columns of text and images. Grids can also be used across an entire project so that the structure is consistent throughout. The gird will not be noticed once the finished product has been printed, but before print, it enables a consistent design to be produced. When starting a project, using a grid system will help position the elements of your design on a page.
In graphic design, a grid is a structure which is usually two-dimensional, and it is made up of a series of intersecting straight (vertical, horizontal, and angular) or curved guide lines used to structure a content. A grid system is a framework that is supposed to help the graphic designers in the logical and consistent organisation of information on a page. Graphic designers have started to build a rigid and coherent system for page layout. Grid systems are an established tool that is often used by print and web designers to create well structured and balanced designs. The grid provides a structured framework for a layout, but it should not limit design or stifle creativity.
They enable the graphic designer to organise whatever content they are working with consistently onto a page, using any combination of margins, guides, rows and columns. Grid systems are commonly seen in newspaper and magazine layouts with columns of text and images. Grids can also be used across an entire project so that the structure is consistent throughout. The gird will not be noticed once the finished product has been printed, but before print, it enables a consistent design to be produced. When starting a project, using a grid system will help position the elements of your design on a page.
Rule of thirds
There are several types of grid systems a designer can use. The simplest method is to use the rule of thirds. This consists of dividing a page into thirds with two equally spaced vertical/horizontal lines so that the important compositional elements can be placed along these lines or intersections. This is commonly used in photography.
Golden ratio
The golden ratio is another popular method (approximately 1.618) for proportioning. The ratio has been studied by mathematicians. It has been used for centuries by architects, artists and book designers for its aesthetically pleasing qualities.
Baseline grid
A baseline grid is commonly used in publications such as newspapers and magazines, the page is divided into several equal sized columns. This consists of a set of horizontal lines on a page, the baseline of all type sits on this.
"The grid system is an aid, not a guarantee. It permits a number of possible uses and each designer can look for a solution appropriate to his personal style. But one must learn how to use the grid; it is an art that requires practice." - Josef Muller-Brockman
Van De Graaf
Van de Graaf’s canon is the result of looking and understanding.
Van de Graaf’s canon is the result of looking and understanding.
He gave his attention to the books printed over a fifty year period beginning with the first — Gutenberg’s Bible in 1455. Looking at the books of this time, Van de Graaf came to the conclusion that many books used some system in determining the position and size of the textblock.
The brilliance of the system that was used by these early book designers is that they had virtually no standard measuring unit. Yet the pages of their books were always laid out with the same spirit.
Source: The secret law of page harmony
http://retinart.net/graphic-design/secret-law-of-page-harmony/
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